{"id":1742,"date":"2026-09-11T08:40:00","date_gmt":"2026-09-11T06:40:00","guid":{"rendered":"https:\/\/syllog.ai\/it\/blog\/?p=1742"},"modified":"2026-08-27T15:39:52","modified_gmt":"2026-08-27T13:39:52","slug":"employer-branding","status":"publish","type":"post","link":"https:\/\/syllog.ai\/it\/blog\/employer-branding\/","title":{"rendered":"Employer branding: come attrarre e trattenere talenti in azienda"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">L&#8217;<strong>employer branding<\/strong> \u00e8 l&#8217;immagine che un&#8217;azienda ha come luogo di lavoro e decide chi sceglie di candidarsi e chi sceglie di restare. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Questa immagine si costruisce dentro ogni azienda, con le persone che ci lavorano ogni giorno e una delle leve pi\u00f9 forti (ma anche la pi\u00f9 trascurata): la <strong>crescita<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In questo articolo, vedremo <strong>come <\/strong>(e quando)<strong> la formazione attrae e trattiene<\/strong> <strong>le persone<\/strong>, <strong>come usarla<\/strong> nei colloqui e <strong>come misurarne l&#8217;effetto sulla retention<\/strong>.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<div class=\"nv-iframe-embed\"><iframe loading=\"lazy\" title=\"Syllog - LMS con AI per creare corsi e gestire la formazione aziendale\" width=\"1200\" height=\"675\" src=\"https:\/\/www.youtube.com\/embed\/kItK751vouA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<\/div><\/figure>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-b13143f1\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-b13143f1\">1. Employer branding: la formazione come leva di attrazione<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Le persone restano solo nelle aziende dove sentono di crescere veramente.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un <strong>programma di crescita strutturato<\/strong> racconta che un&#8217;azienda investe sulle persone e diventa un argomento concreto quando serve convincere un candidato in procinto di inviare la sua candidatura.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ecco come un programma di <strong>employer branding<\/strong> dovrebbe essere strutturato:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Percorsi di crescita chiari<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Mostrare a un candidato dove potr\u00e0 arrivare, con tappe definite, pesa pi\u00f9 di uno stipendio di poco superiore offerto altrove senza alcuna prospettiva.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Accesso a contenuti di qualit\u00e0<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Poter dire che le persone imparano su materiali curati e aggiornati, invece che su slide vecchie di anni, racconta un&#8217;attenzione che si nota sin dal primo incontro.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tecnologie moderne<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Formarsi con strumenti attuali mostra un&#8217;azienda che guarda avanti e attrae chi non vuole restare fermo sui soliti passi.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Portati dentro una job description o nominati durante un colloquio, questi elementi diventano una <strong>promessa verificabile<\/strong> invece di un benefit generico.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per approfondire:<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 <strong><a href=\"https:\/\/syllog.ai\/it\/blog\/corsi-soft-skill-digitali\/\">Corsi soft skill digitali: come creare percorsi efficaci per la crescita professionale<\/a><\/strong><\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Richiedi maggiori informazioni<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Compila il form qua sotto per scoprire come <strong>Syllog AI<\/strong> pu\u00f2 supportare te e la tua azienda nella <strong>gestione<\/strong> <strong>della formazione<\/strong> in maniera <strong>centralizzata<\/strong>, <strong>veloce <\/strong>e <strong>documentata<\/strong>.<\/p>\n\n\n\n<script charset=\"utf-8\" type=\"text\/javascript\" src=\"\/\/js-eu1.hsforms.net\/forms\/embed\/v2.js\"><\/script>\n<script>\n  hbspt.forms.create({\n    portalId: \"145065173\",\n    formId: \"1e8a53cf-ba9a-4802-81ae-901ff196fe81\",\n    region: \"eu1\"\n  });\n<\/script>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-0383e711\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-0383e711\">2. Employer branding: la crescita interna diventa reputazione esterna<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Un&#8217;azienda dove le persone crescono davvero non ha bisogno di dirlo con una campagna o dentro a una job description, perch\u00e9 lo dicono le <strong>persone stesse<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Chi ottiene una <strong>promozione<\/strong>, cambia <strong>ruolo <\/strong>o <strong>apprende delle nuove competenze<\/strong> lo scrive sui propri profili, lo racconta agli ex colleghi, ne parla quando qualcuno gli chiede come si sta davvero in quell&#8217;azienda.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sono i segnali pi\u00f9 chiari che un candidato possa trovare perch\u00e9 arrivano da <strong>fonti interne <\/strong>e <strong>credibili<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anche le <strong>recensioni <\/strong>sui portali del lavoro premiano chi offre percorsi concreti e i recruiter se ne accorgono.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Costruire employer branding, quindi, significa prima di tutto <strong>dare alle persone qualcosa di vero da raccontare<\/strong>.<\/p>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div id=\"wp-block-themeisle-blocks-advanced-columns-d9c0e3e8\" class=\"wp-block-themeisle-blocks-advanced-columns alignfull has-1-columns has-desktop-equal-layout has-tablet-equal-layout has-mobile-equal-layout has-vertical-bottom ticss-c00aadba\"><div class=\"wp-block-themeisle-blocks-advanced-columns-overlay\"><\/div><div class=\"innerblocks-wrap\">\n<div id=\"wp-block-themeisle-blocks-advanced-column-4cc325e6\" class=\"wp-block-themeisle-blocks-advanced-column\">\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-e45ba142\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-e45ba142\">L&#8217;<strong>employer branding<\/strong> \u00e8 l&#8217;immagine che un&#8217;azienda ha come luogo di lavoro e decide chi sceglie di candidarsi e chi sceglie di restare. <\/h2>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-6528851f\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-6528851f\">3. Employer branding: come misurarlo con i dati della formazione<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">I <strong>dati formativi<\/strong> sono i pi\u00f9 facili da raccogliere e i pi\u00f9 convincenti da portare al <strong><a href=\"https:\/\/syllog.ai\/it\/blog\/knowledge-management\/\">management<\/a><\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ecco quali guardare:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Completamento dei percorsi<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Chi porta a termine il proprio percorso di formazione sta investendo anche tempo su di s\u00e9 dentro l&#8217;azienda.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Crescita delle competenze<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Seguire come le capacit\u00e0 delle persone si ampliano nel tempo mostra se i percorsi producono effetti reali o se restano sulla carta.<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Promozioni interne<\/strong><\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Far crescere chi \u00e8 gi\u00e0 dentro, invece di assumere fuori, \u00e8 la prova pi\u00f9 diretta che i percorsi formativi funzionano.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Se invece vuoi scoprire <strong>come Syllog pu\u00f2 aiutarti a trasformare i tuoi contenuti e renderli accessibili<\/strong>, contattaci:<br><br>\ud83d\udc49 <strong><a href=\"https:\/\/syllog.ai\/it\/contact-us\">Richiedi informazioni<\/a><\/strong><\/p>\n\n\n\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-ecc873b2\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-ecc873b2\">4. Syllog HR: l&#8217;employer branding che regge quando la crescita promessa \u00e8 vera<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Il <strong>punto debole<\/strong> di quasi ogni employer branding <strong>\u00e8 la distanza tra ci\u00f2 che si promette in fase di selezione e ci\u00f2 che le persone trovano una volta entrate<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Syllog HR<\/strong> lavora proprio su quella distanza.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In piattaforma, ogni persona vede il proprio percorso di crescita, con le competenze gi\u00e0 acquisite e quelle ancora da apprendere.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Anche la <strong>qualit\u00e0 <\/strong>dell&#8217;esperienza conta, perch\u00e9 imparare con <strong>contenuti interattivi <\/strong>e <strong>aggiornati <\/strong>d\u00e0 l&#8217;immagine di un&#8217;azienda che sulle persone investe sul serio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">E quando serve dimostrare al management che tutto questo trattiene i talenti, la <strong>dashboard <\/strong>collega completamento dei percorsi, crescita delle competenze e promozioni interne ai dati di turnover,<strong> reparto per reparto<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Vuoi dare al tuo employer branding una base concreta, partendo dai percorsi di crescita delle tue persone?<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 <a href=\"https:\/\/syllog.ai\/it\/contact-us\"><strong>Richiedi una demo personalizzata<\/strong><\/a><br><br>\ud83d\udc49 <a href=\"https:\/\/syllog.ai\/it\"><strong>Scopri di pi\u00f9 sulla nostra piattaforma con AI<\/strong><\/a><\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div id=\"wp-block-themeisle-blocks-advanced-columns-48de7387\" class=\"wp-block-themeisle-blocks-advanced-columns alignfull has-1-columns has-desktop-equal-layout has-tablet-equal-layout has-mobile-equal-layout has-vertical-bottom ticss-c00aadba\"><div class=\"wp-block-themeisle-blocks-advanced-columns-overlay\"><\/div><div class=\"innerblocks-wrap\">\n<div id=\"wp-block-themeisle-blocks-advanced-column-8f63d1c7\" class=\"wp-block-themeisle-blocks-advanced-column\">\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-2b91558e\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-2b91558e\">Con <strong>Syllog Compliance<\/strong> ogni <strong>attestato sicurezza lavoro<\/strong> \u00e8 agganciato alla persona, al ruolo che ricopre e alla sua scadenza.<\/h2>\n<\/div>\n<\/div><\/div>\n\n\n\n<div style=\"height:80px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h2 id=\"wp-block-themeisle-blocks-advanced-heading-efdef2ff\" class=\"wp-block-themeisle-blocks-advanced-heading wp-block-themeisle-blocks-advanced-heading-efdef2ff\"><strong>Corsi chiavi in mano in poche ore<\/strong><\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide has-background is-layout-flex wp-container-core-columns-is-layout-a3366a9b wp-block-columns-is-layout-flex\" style=\"border-radius:21px;background:linear-gradient(135deg,rgb(224,158,249) 0%,rgb(247,244,250) 100%);padding-top:var(--wp--preset--spacing--70);padding-right:var(--wp--preset--spacing--70);padding-bottom:var(--wp--preset--spacing--70);padding-left:var(--wp--preset--spacing--70)\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading has-ppmori-font-family has-large-font-size\" style=\"font-style:normal;font-weight:400\">CORSI SU MISURA<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hai un corso da erogare in <strong>tempi brevi<\/strong> alle persone in azienda? Ci occupiamo noi di <strong>trasformare i tuoi materiali subito in un corso interattivo<\/strong> in breve tempo.<\/p>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button is-style-primary\"><a class=\"wp-block-button__link has-ppmori-font-family has-medium-font-size has-custom-font-size wp-element-button\" href=\"https:\/\/www.syllog.ai\/it\/courses\" style=\"border-radius:100px;padding-top:var(--wp--preset--spacing--30);padding-right:var(--wp--preset--spacing--50);padding-bottom:var(--wp--preset--spacing--30);padding-left:var(--wp--preset--spacing--50);font-style:normal;font-weight:400\">SCOPRI COME<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\"><div class=\"wp-block-image\">\n<figure class=\"aligncenter size-full is-resized has-custom-border\"><a href=\"https:\/\/www.syllog.ai\/it\/courses\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"600\" src=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2025\/04\/CustomCourse.jpg\" alt=\"\" class=\"wp-image-304\" style=\"border-radius:17px;width:auto;height:300px\" srcset=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2025\/04\/CustomCourse.jpg 1000w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2025\/04\/CustomCourse-300x180.jpg 300w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2025\/04\/CustomCourse-768x461.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/a><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\">Hai un corso formativo in PDF, Power Point, Word? <strong>Ci occupiamo noi di trasformarla subito in un corso interattivo<\/strong> in formato SCORM in <strong>breve tempo<\/strong>, con prezzi <strong>a partire da 500\u20ac\/corso<\/strong>, comprensivi di:&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Raccolta documentale<\/li>\n\n\n\n<li>Progettazione formativa<\/li>\n\n\n\n<li>Contenuti personalizzati<\/li>\n\n\n\n<li>Supporto dedicato<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">\ud83d\udc49 <a href=\"https:\/\/www.syllog.ai\/it\/courses\"><strong>Scopri i corsi &#8220;chiavi in mano&#8221; Syllog AI.<\/strong><\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Non solo!<br><\/strong><br>Se hai gi\u00e0 a disposizione del <strong>materiale formativo<\/strong> e vuoi renderlo conforme alle nuove norme di accessibilit\u00e0, <a href=\"https:\/\/www.syllog.ai\/it\/request-info\"><strong>contattaci<\/strong><\/a> per scoprire come possiamo aiutarti.<\/p>\n\n\n\n<div style=\"height:40px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Articoli recenti<\/strong>:<\/p>\n\n\n\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><ul class=\"wp-block-post-template is-layout-flow wp-block-post-template-is-layout-flow\"><li class=\"wp-block-post post-1789 post type-post status-publish format-standard has-post-thumbnail hentry category-formazione-aziendale category-hr\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/syllog.ai\/it\/blog\/formazione-neoassunti\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/09\/Formazione-neoassunti-cosa-prevede-la-legge-e-da-dove-partire.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Formazione neoassunti: cosa prevede la legge e da dove partire\" style=\"object-fit:cover;\" srcset=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/09\/Formazione-neoassunti-cosa-prevede-la-legge-e-da-dove-partire.png 960w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/09\/Formazione-neoassunti-cosa-prevede-la-legge-e-da-dove-partire-300x169.png 300w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/09\/Formazione-neoassunti-cosa-prevede-la-legge-e-da-dove-partire-768x432.png 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/syllog.ai\/it\/blog\/formazione-neoassunti\/\" target=\"_self\" >Formazione neoassunti: cosa prevede la legge e da dove partire<\/a><\/h2><\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-1754 post type-post status-publish format-standard has-post-thumbnail hentry category-approfondimenti category-how-to\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/syllog.ai\/it\/blog\/benessere-organizzativo\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Benessere-organizzativo-come-misurarlo-e-migliorarlo-in-azienda.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Benessere organizzativo: come misurarlo e migliorarlo in azienda\" style=\"object-fit:cover;\" srcset=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Benessere-organizzativo-come-misurarlo-e-migliorarlo-in-azienda.png 1920w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Benessere-organizzativo-come-misurarlo-e-migliorarlo-in-azienda-300x169.png 300w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Benessere-organizzativo-come-misurarlo-e-migliorarlo-in-azienda-1024x576.png 1024w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Benessere-organizzativo-come-misurarlo-e-migliorarlo-in-azienda-768x432.png 768w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Benessere-organizzativo-come-misurarlo-e-migliorarlo-in-azienda-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/syllog.ai\/it\/blog\/benessere-organizzativo\/\" target=\"_self\" >Benessere organizzativo: come misurarlo e migliorarlo in azienda<\/a><\/h2><\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-1747 post type-post status-publish format-standard has-post-thumbnail hentry category-approfondimenti category-formazione-aziendale\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/syllog.ai\/it\/blog\/competenze-digitali\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/5-competenze-digitali-che-oggi-servono-davvero-in-azienda.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"5 competenze digitali che oggi servono davvero in azienda\" style=\"object-fit:cover;\" srcset=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/5-competenze-digitali-che-oggi-servono-davvero-in-azienda.png 960w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/5-competenze-digitali-che-oggi-servono-davvero-in-azienda-300x169.png 300w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/5-competenze-digitali-che-oggi-servono-davvero-in-azienda-768x432.png 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/syllog.ai\/it\/blog\/competenze-digitali\/\" target=\"_self\" >5 competenze digitali che oggi servono davvero in azienda<\/a><\/h2><\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-1742 post type-post status-publish format-standard has-post-thumbnail hentry category-approfondimenti category-how-to\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/syllog.ai\/it\/blog\/employer-branding\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Employer-branding-come-attrarre-e-trattenere-talenti-in-azienda.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Employer branding: come attrarre e trattenere talenti in azienda\" style=\"object-fit:cover;\" srcset=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Employer-branding-come-attrarre-e-trattenere-talenti-in-azienda.png 960w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Employer-branding-come-attrarre-e-trattenere-talenti-in-azienda-300x169.png 300w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Employer-branding-come-attrarre-e-trattenere-talenti-in-azienda-768x432.png 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/syllog.ai\/it\/blog\/employer-branding\/\" target=\"_self\" >Employer branding: come attrarre e trattenere talenti in azienda<\/a><\/h2><\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-1710 post type-post status-publish format-standard has-post-thumbnail hentry category-approfondimenti\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/syllog.ai\/it\/blog\/attestato-sicurezza-lavoro\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Attestato-sicurezza-lavoro-validita-rinnovo-e-cosa-verificare.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Attestato sicurezza lavoro: validit\u00e0, rinnovo e cosa verificare\" style=\"object-fit:cover;\" srcset=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Attestato-sicurezza-lavoro-validita-rinnovo-e-cosa-verificare.png 1920w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Attestato-sicurezza-lavoro-validita-rinnovo-e-cosa-verificare-300x169.png 300w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Attestato-sicurezza-lavoro-validita-rinnovo-e-cosa-verificare-1024x576.png 1024w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Attestato-sicurezza-lavoro-validita-rinnovo-e-cosa-verificare-768x432.png 768w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Attestato-sicurezza-lavoro-validita-rinnovo-e-cosa-verificare-1536x864.png 1536w\" sizes=\"auto, (max-width: 1920px) 100vw, 1920px\" \/><\/a><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/syllog.ai\/it\/blog\/attestato-sicurezza-lavoro\/\" target=\"_self\" >Attestato sicurezza lavoro: validit\u00e0, rinnovo e cosa verificare<\/a><\/h2><\/div>\n<\/div>\n\n<\/li><li class=\"wp-block-post post-1701 post type-post status-publish format-standard has-post-thumbnail hentry category-approfondimenti category-formazione-obbligatoria\">\n\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-9d6595d7 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:25%\">\n<div class=\"wp-block-group\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\"><figure class=\"wp-block-post-featured-image\"><a href=\"https:\/\/syllog.ai\/it\/blog\/codice-etico-aziendale\/\" target=\"_self\"  ><img loading=\"lazy\" decoding=\"async\" width=\"960\" height=\"540\" src=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Codice-etico-aziendale-a-cosa-serve-e-quando-e-obbligatorio.png\" class=\"attachment-post-thumbnail size-post-thumbnail wp-post-image\" alt=\"Codice etico aziendale: a cosa serve e quando \u00e8 obbligatorio\" style=\"object-fit:cover;\" srcset=\"https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Codice-etico-aziendale-a-cosa-serve-e-quando-e-obbligatorio.png 960w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Codice-etico-aziendale-a-cosa-serve-e-quando-e-obbligatorio-300x169.png 300w, https:\/\/syllog.ai\/it\/blog\/wp-content\/uploads\/2026\/08\/Codice-etico-aziendale-a-cosa-serve-e-quando-e-obbligatorio-768x432.png 768w\" sizes=\"auto, (max-width: 960px) 100vw, 960px\" \/><\/a><\/figure><\/div><\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:75%\"><h2 class=\"wp-block-post-title\"><a href=\"https:\/\/syllog.ai\/it\/blog\/codice-etico-aziendale\/\" target=\"_self\" >Codice etico aziendale: a cosa serve e quando \u00e8 obbligatorio<\/a><\/h2><\/div>\n<\/div>\n\n<\/li><\/ul><\/div><\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>L&#8217;employer branding \u00e8 l&#8217;immagine che un&#8217;azienda ha come luogo di lavoro e decide chi sceglie di candidarsi e chi sceglie di restare. <\/p>\n","protected":false},"author":1,"featured_media":1745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"neve_meta_sidebar":"","neve_meta_container":"","neve_meta_enable_content_width":"","neve_meta_content_width":0,"neve_meta_title_alignment":"","neve_meta_author_avatar":"","neve_post_elements_order":"[\"content\",\"tags\"]","neve_meta_disable_header":"","neve_meta_disable_footer":"","neve_meta_disable_title":"","neve_meta_reading_time":"","_themeisle_gutenberg_block_has_review":false,"footnotes":""},"categories":[25,23],"tags":[],"class_list":["post-1742","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-approfondimenti","category-how-to"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ 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